MORE COMPANIES ARE USING TRANSPROMO MARKETING to take advantage of the millions – correction, billions – of printed paper statements mailed to customers every year. In some ways, transpromo marketing through variable data printing mirrors digital marketing tactics. On the…
To look around the virtual demo, use the controller in the video screen. The Kao X-BAR Print Module and multi-technology printhead Controller change the game for performance, reliability, and management of print production. Take a virtual tour of the…
“The reports of my death are greatly exaggerated,” the famous quote from author Mark Twain in 1897 applies today to direct mail marketing. The results of attracting customers through direct mail can’t be denied, according to Deborah Haskel with IWCO…